At Least It's Getting Press: Facebook And Other Scams
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2018-04-16 08:35 by Karl Denninger
in Technology , 132 references Ignore this thread
At Least It's Getting Press: Facebook And Other Scams
[Comments enabled]

Aha....

SAN FRANCISCO (Reuters) - Concern about Facebook Inc’s (FB.O) respect for data privacy is widening to include the information it collects about non-users, after Chief Executive Mark Zuckerberg said the world’s largest social network tracks people whether they have accounts or not.

I'm shocked, shocked I tell you, that Reuters actually printed this.

Of course the company tried to push back on it...

Facebook gets some data on non-users from people on its network, such as when a user uploads email addresses of friends. Other information comes from “cookies,” small files stored via a browser and used by Facebook and others to track people on the internet, sometimes to target them with ads.

...


“This kind of data collection is fundamental to how the internet works,” Facebook said in a statement to Reuters.

That's a lie.

Yes, it is fundamental to how the Internet works that when you send a request to a site the site the request is directed at gets the "referring page" -- that is, the page on which the request came from, if it's not the "root document" you're looking at.  So if you have a button from "facebook.com" on page "market-ticker.org" facebook will get the exact page on this site that requested the button.

But it is not fundamental for you to store and process that, it is not fundamental for you to send back a cookie with a document so you have a persistent tracking device across other web sites and pages other than as an authenticator (e.g. a login) and it is definitely not fundamental to use such cookies with things like static images (e.g. "like" upturned fingers) nor is it fundamental to use eTAGs and similar as tracking devices, which are intended to reduce traffic for things you've already seen.

In short it is not "fundamental" to pervert these mechanisms as a means of tracking people -- THAT IS RAW AND INTENTIONAL ABUSE.

Nor is it fundamental to place one-pixel transparent images all over the place for the specific purpose of tracking people from other pages you do not own, and to which you can also attach cookies and eTAGs to obtain both the referenced page and a unique identifier you can link to individual persons.

And finally, it is not fundamental to how the Internet works that you store, process, correlate and sell that data, whether directly or indirectly via "ad targeting."

At a minimum, “Facebook is going to have to think about ways to structure their technology to give that proper notice,” said Woodrow Hartzog, a Northeastern University professor of law and computer science.

There is no way to give "proper notice" when the tracking happens before you can possibly consent.

You can give consent on a site when you sign up for an account and are using that site, provided the consent is (1) reasonably understandable, (2) honestly outlines what is collected, when it's collected, how long its retained and what it is used for, and that use extends to nothing else.

You cannot give consent to collection "off the site" because there is no possible way for you to know the links, buttons, one-pixel beacons and similar are there prior to viewing the page.  Further, there is no possible way for you to revoke such consent or refuse because the tracking happens before the page is displayed and thus before you could give consent.

This sort of "tracking" is similar to grabbing a woman in a bar, tearing off her clothes, having sex with her and then claiming that she must have consented after the fact because it is inherent in going out while nicely dressed and entering a place that serves adult beverages -- that is, doing so fundamentally means she wants to screw.  That, of course, would be a damned lie.

Such actions and tracking are inherently abusive for this reason.  They are inherently unfair, dishonest and ought to be felonious just as tearing off said woman's clothes would be.  They are already illegal under the FTC's general rule of "unfair and dishonest trade practices" since you can't consent, you can't opt out and you have no way to know that it will or has happened until after the fact, never mind that ****book and Zuckerpig have repeatedly lied by obfuscation not only as to what they collect and why but how it is used.  Said abuses include "responding" to a government subpoena that was so ridiculously broad it may have included data on millions of Americans for which they have never explained nor been held to account for, and which was blatantly unconstitutional.  It also includes the outrageously illegal (under federal election laws) "assistance" given to the Obama re-election campaign without charge, which is not only a violation of your privacy rights it's flat-out illegal as corporations cannot contribute to federal campaigns at all.

This firm and its executives -- all of them -- must be completely destroyed along with any other firm doing the same thing and this practice must be not only stopped but those who engage in it must be imprisoned.

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