I got the following from Daily Kos this morning....
Kdenninger, the simple fact is that the business of online publishing has changed.
Online advertising revenue has dropped over 30% in the last year. What that means is that Daily Kos can no longer depend on advertising to finance operations. We need your help.
Please donate to Daily Kos today, and help us do our work.
We won’t resort to bull**** slideshows to artificially drive up page-views, and since we don’t want to lard up the site with even more obnoxious ads, that means we have to make up the shortfall in other ways.
Bottom line, if you value the news, activism, and/or community we provide, I need you to help fund those efforts.
Really? The problem is that online advertising has changed? Your ad revenue has dropped 30% in the last year?
Hmmm... let's see what mine looks like!
Yes, the units are intentionally omitted and I did smooth the raw data somewhat.
But that's a linear graph, not a log-scale, and it's the real deal.
Looks to me like the advertising revenue over the last year has about doubled; sure there are ups and downs, but the trend is rather clear -- it runs from the lower left to the upper right.
Maybe the problem with Daily Kos is found in the content rather than any change in "online advertising." Perhaps -- just perhaps -- the Daily Kos hate-mongering is wearing thin with the public.
If so there is hope for this nation yet.
Where We Are, Where We're Heading (2013) - The annual 2013 Ticker
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